Business Holiday Cards · Auto Dealers & Service Centers
Franchise dealerships, independent lots, service centers, body shops, tire and collision. Businesses with enormous customer lists and an enormous gap between purchases.
Good-tier pricing, with envelopes and imprinting included. Early-order discounts come off on top of these prices — 25% by October 15, then 20% by November 16, then 10% by December 11. Better and Best designs cost more — see all three tiers and price your order.
People keep a vehicle six or seven years now. In that time your salesperson has probably moved on, the customer has forgotten the name on the plate frame, and the next purchase gets decided by whoever was advertising in the month they got tired of their car. Nothing you do on the day of delivery survives six years on its own. Something small every November does.
The service drive sees a customer two or three times a year for six years. That's where retention is actually won and where the next sale gets made or lost. A card that goes to the whole service file, not just to buyers, is the cheapest way to keep the shop in mind against every quick-lube coupon mailer in the market.
Dealership name at the top, salesperson or service advisor underneath. Customers are loyal to a person before they are loyal to a rooftop, and if that person has moved on, the store's name is the one holding the relationship. Imprint up to four lines, so both fit — and we keep your logo on file, so next year's order costs nothing extra to set up.
Straight answer — we don't print a card with a car on it, because nobody keeps one. What dealerships actually order is vintage Americana, and this is it. Prices shown are per card with envelopes at 100 — they come down at every quantity break.
The categories dealers order from most. Prices are per card with envelopes at 1,000.
Tell us who you're sending to and roughly how many. We've been doing this since 2003 — we'll point you at the three or four designs that actually fit, and you can take it from there.
