Blog
Notes on cards, and what to write in them
Forty-odd years of watching what works. Practical writing help, ideas for what to send and when, and the occasional argument for paper over email.
What It Costs an Advisor to Lose a Client — and Why They Actually Leave
Your business is unusual, and in a good way. A client can stay with you for twenty years. The relationship compounds, the assets compound, and the referrals compound on top of both…
Why Custom Greeting Cards Still Matter for Businesses
Everybody went digital at once. Email, ads, social, notifications — all of it competing for the same few inches of attention. And while that was happening, something quieter went…
How to Choose the Right Card for Any Occasion
The right card can turn a small moment into something memorable. A birthday, holiday, thank-you note, or business greeting all feel more thoughtful when the card fits the message. If…
Thoughtful Message Ideas That Don’t Feel Awkward
Missing a birthday can make you feel careless, even when you’re not. The good news is that belated birthday cards can still land well if your message sounds human, not panicked…
How Greeting Cards Keep Long-Distance Love Strong
Long-distance relationships come with their own set of challenges — loneliness, missed milestones, and the absence of physical touch. But even miles apart, small gestures mean…
Creative Ways to Use Greeting Cards as Journaling Prompts
Journal prompt cards can be a powerful way to breathe new life into old greeting cards. If you’ve ever tucked an old card into a drawer, you already know their magic. Greeting…
How to Start a Monthly Snail Mail Challenge
Snail mail is making a real comeback, and it’s not just about nostalgia. In a world packed with fast, forgettable messages, a handwritten letter feels rare and special. It stands…
Not sure where to start?
Tell us who you're sending to and roughly how many. We've been doing this since 2003 — we'll point you at the three or four designs that actually fit, and you can take it from there.